Bell Sports, Inc. designs, manufactures, and distributes motorcycle and bicycle helmets and accessories. It offers street helmets, dirt helmets, snow helmets, artist series helmets, and accessories for powersports athletes; and pavement helmets, dirt helmets, BMX helmets, recreational helmets, artist series helmets, and accessories, as well as kids’ helmets for cycling athletes. The company also offers apparel and hats. It offers its products through stores, online dealers, and distributors in the United States and internationally. The company was founded in 1952 and is based in San Jose, California. Bell Sports, Inc. operates as a subsidiary of Vista Outdoor Inc.